May 19 2010
Get a Grant from Hellmann’s and be Part of the Real Food Movement
Are you, like me, becoming increasingly concerned about the fact that many of our children eat very little “real” food? There is more and more processed and ready to eat out of the package food available today, so much
that some kids, and more than we want to believe I think, have little contact with real food, made with fresh ingredients.
Hellmann’s conducted a national survey and according to the results, Canadian families are eager to eat more real food. However, although 92 per cent of Canadians with kids feel that consuming real food is important, only six per cent are making all of their meals using only real food.* No matter what your age, that is a HUGE change from when any of us grew up. The concern is, how this is going to affect the future of our children in terms of their health and longevity.
Hellmann’s is committed to making it easier for Canadians and their families to enjoy the pleasure of real food. As a result, they are providing $100,000 in Real Food Grants to support initiatives that bring Canadian families and kids together with real food in their community.
The good news is that families and community organizations across Canada can take part in this initiative and help promote healthy eating for kids and you can get a grant from Hellmann’s to help do it. Here’s how -
Eligible Programs & Who Can Apply
Hellmann’s Real Food Grants will fund projects that take place in Canada in 2010. Their priority is to support programs or projects with tangible results that connect Canadians and their families to real food versus submissions without specific outcomes.
To be eligible, an initiative must achieve one of these goals:
- Educate Canadian families and kids about real food
- Connect Canadian families and kids with real food through an experience or event
The following groups* can apply:
- School based groups
- Community groups
- Families
*All groups must create a community event or experience that involves kids.
Hellmann’s Real Food Grants Ideas:
Grant ideas could be small initiatives such as:
- A Canadian family hosting a real food picnic
- Organizing a real food lunch week for a classroom or school
- A group / class trip to experience real food. For example: a farmer’s market, a bakery, cheese, meat, fish shop, etc.
Or larger initiatives such as:
- Starting a community based garden or greenhouse
- Organizing a community real food festival or event
- Starting an in-school real food lunch program
The Grant Application Process:
Hellmann’s Real Food Grants applications will be accepted between April 7, 2010 and June 30, 2010. Applications will be evaluated on an on-going basis. To apply, please fill out the submission form located online online at RealFoodMovement.ca.
So get going creative thinking families and take advantage of this wonderful opportunity to help people to start thinking of real food!
We can do this.
* Hellmann’s Real Food survey was conducted by Ipsos Canadian Online Omnibus for Hellmann’s. Data was collected via an online poll between February 11-14, 2010 from more than 1,000 Canadians ages 18 and older. For the purposes of the survey, and our Real Food Grants Program ‘real food’ is defined as authentic food that is made with simple, natural ingredients; and ‘Canadians with kids’ are defined as ‘Canadians with kids under 18 in the household.’ Survey data is statistically accurate +/- 3.1%, 19 times out of 20.
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Hello,
we are a small team organizing two farmer’s market in the neighbourhood Plateau Mont Royal in Montreal. This year it is our second year of operation and we opend a second market. Our goal is to provide the Plateau residents access to local, farm fresh food and to educate the public about the importance of the local food movement in conjunction with the environmental issues/implications. This year we started on the 17th of June and our markets go until mid october. We have on avaerage 20- 25 producers who come from the region outside of Montreal to sell their produce, which varies from vegetables, local cheese, hormone free meats, eggs, honey, artisan apple products, fruits, maple sirop, butter, cider and much more….
We only accept small family farm operations and everything has to be their own produce. Every week we invite a local chef asking him/ her to cook a mail with ingridiences from the market to inspire the public about seasonal cooking.
We also produce a weekly documentary, where we feature one of our producers and go and visit their farm or artisan kitchen to give people a better idea, where the food is coming from, who is behind it and over all, try to create a connection between consumer and farmer. We are a project of the house of friendship, a non for profit community centre in Montreal, dedicated in community building.
Unfortunately we missed the deadline for the grant application but we would be very interested to know, if you are planning in continuing your program next year.
It’s clear that such a project is expensive and the kiosk rentals do not cover the expenses, we are therefore dependent on other funding ressources to keep these farmer’s markets alive.
I invite you to visit our website: http://www.marchefermier.ca or watch our videos:http://marchefermier.ca/site/category/wdt-tv
(they are in french but we hope to translate them soon….)
Yours,
Sabine Alpers
(projet coordinator)
As director of a non-profit youth organization I am interested in starting a program for university and university bound students that connects them to real food while away at school. Having taught life skills through the years I feel many young people would benefit, and with the obesity rate ever increasing in this country I believe I have something to offer.
At The Brandee Elliott Educational Projects we are dedicated to assisting youth to actualize their individual potential while fostering a spirit of service to society. We are know in the community for the services we provide. Our focus is on the environment and improving the quality of life for all.
Unfortunately, I have only recently heard about the grants. I am wondering if you will be continuing the program this year. If so I trust you will find merit in our efforts and would very much appreciate an opportunity to discuss the work that could be done.
Regards,
Nancy